Shop our *new* Embrace Your Features collection!
Every purchase provides a book to a child

160,463 books & counting!

Help us give 1 million inclusive books to kids.

Our Mission

Trending Items 🔥

Shop what's hot.
  • Reproductive Rights Pullover Fleece
    Reproductive Rights Pullover Fleece

    Reproductive Rights Pullover Fleece

    $50.00
  • Woman in the White House Classic Tee
    Woman in the White House Classic Tee

    Woman in the White House Classic Tee

    $30.00
  • 3719kiphoodiemu2
    'Kindness Is' Pride Pullover Fleece

    'Kindness Is' Pride Pullover Fleece

    $50.00
  • Reproductive Rights Classic Tee
    Reproductive Rights Classic Tee

    Reproductive Rights Classic Tee

    $30.00
  • Mystery Classic Tee!

    Mystery Classic Tee!

    $30.00 $20.00
    On Sale
  • Celebrate All Abilities Classic Tee
    Celebrate All Abilities Classic Tee

    Celebrate All Abilities Classic Tee

    $30.00

The Kind Cotton Difference

  • Choose a cause you are passionate about

    1

  • Choose a sustainably made garment

    2

  • Give an inclusive book to a child

    3

  • Impactful designs, inspired to create change.

  • Consciously sourced products.

  • Gender neutral fits for all.

  • Books to children with every purchase.

  • Woman-owned, family operated.

  • Simple, easy returns. Always free exchanges.

New Arrivals 🎉

Just-in! Grab 'em before they're gone
  • Not Guns Classic Long Sleeve

    Not Guns Classic Long Sleeve

    $34.00
  • It's The Guns Classic Long Sleeve

    It's The Guns Classic Long Sleeve

    $34.00
  • Ban Guns Not Books Embroidered Full Zip Fleece
    Ban Guns Not Books Embroidered Full Zip Fleece

    Ban Guns Not Books Embroidered Full Zip Fleece

    $50.00
  • 'Kindness Is' Classic Long Sleeve
    'Kindness Is' Classic Long Sleeve

    'Kindness Is' Classic Long Sleeve

    $34.00
  • 'Kindness Is' Bi Pride Classic Tee
    'Kindness Is' Bi Pride Classic Tee

    'Kindness Is' Bi Pride Classic Tee

    $30.00
  • Embrace Humanity Classic Tee
    Embrace Humanity Classic Tee

    Embrace Humanity Classic Tee

    $30.00

Thousands of Happy Customers...

  • ★★★★★

    “What a great cause and an excellent quality shirt! I love the message and it feels great to wear it and share the companies mission!”

    - J.L.
  • ★★★★★

    “I love everything about this tee and I especially love the cause!”

    - P. THORNTON-HOMERE
  • ★★★★★

    “Omg, i am wearing it right now! I LOVE it! Soooo COMFORTABLE.”

    - April
  • ★★★★★

    “This company is amazing! A percentage of their proceeds go to help provide books for children. They do free book fairs which is beyond generous. I will continue to support.”

    - Carmela
  • ★★★★★

    “Amazing quality, fast shipping and I love the message. This is my second order. I love their cause. I definitely recommend purchasing any of their products.”

    - Kimberly
  • ★★★★★

    “Excellent shirts with an excellent message. It’s comfortable and the colors are vibrant. My wife and I really like them.”

    - Matthew

As Featured In...

Long Sleeves & Hoodies

Cozy, soft, & impactful.
  • 3719kiphoodiemu2
    'Kindness Is' Pride Pullover Fleece

    'Kindness Is' Pride Pullover Fleece

    $50.00
  • 'Kindness Is' Pullover Fleece
    'Kindness Is' Pullover Fleece

    'Kindness Is' Pullover Fleece

    $50.00
  • Empathy Over Everything Long Sleeve
    Empathy Over Everything Long Sleeve

    Empathy Over Everything Long Sleeve

    $34.00
  • 'Kindness Is' Crewneck Fleece - Kind Cotton
    'Kindness Is' Crewneck Fleece

    'Kindness Is' Crewneck Fleece

    $48.00
  • Be The Change Classic Long Sleeve - Kind Cotton
    Be The Change Classic Long Sleeve - Kind Cotton

    Be The Change Classic Long Sleeve

    $34.00
  • Ban Guns Not Books Pullover Fleece
    Ban Guns Not Books Pullover Fleece

    Ban Guns Not Books Pullover Fleece

    $50.00